In researching my 1st book, one of the topics was about change. Most people would say they “love change”. (And we’re not talking about coins.)
Not true.
What they hate is BEING changed.
Once your audience loses the sense that they are not in control, they stop changing. They stop saying “yes” and start to say “no.”
Here are 2 strategies you can employ in these circumstances of managing change; both are inherent to the 4th step of The Asking Formula – develop “Best Reasons”.
I’ve got examples to share with each strategy, as personal proof… watch.